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Vocabulary Range: To Raise the Bar

 
Raise The Bar To Stay Competitive
 
The idiom ‘to raise the bar’ is a sports analogy. It comes from the world of high jumping. If we want our company to stay competitive and produce top results, we need to keep making things more challenging for our people, pushing them to do bigger and better things. On the market, innovative companies strive to develop and create products and services that are new. The companies that can get to market with new ideas are usually the ones that succeed. How do they do this? They raise the bar! Take a look at the video to learn the origin of this expression and to discover a few examples in context.
 
Examples In Context:
 
  1. Our first quarter sales figures have dropped. It is time to launch the new gadget. If we don’t raise the bar, we will never meet our sales objectives this year.
  2. Jamie is one of our top talents. He always raises the bar on his performance.
  3. That manager is great at raising the bar for his team members without making them overly stressed.


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